B2B CUSTOMER PERSONA: EVERYTHING YOU NEED TO KNOW

A well-defined B2B customer persona enables you to build meaningful relationships. To succeed in B2B, you must know not just who the buyer is, but also what drives their business decisions.What Is a B2B Customer Persona?A B2B customer persona is a semi-fictional representation of your ideal business client based on real data and market research.

Business services are the core of how companies function in today’s market. If you’re looking to launch, outsource, or expand, knowing what services are available is a great place to start.Understanding Business ServicesBusiness services refer to professional solutions offered by individuals or firms to help other companies reach their goals.